Archive for April 2015

Let’s Make “Get Fit Don’t Sit Day” an All-Year Workplace Goal

Get Fit Don’t Sit Day is right around the corner. Are you ready? It’s easy to overlook awareness days. After all, there is no shortage. But as far as I am concerned, this is one of the most important awareness days. Sitting all day, without taking frequent breaks, increases the risk of death from virtually […]

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A Powerful Incentive for a Healthy Lifestyle: Family & Friends

I am sitting at my desk with loads of work to do, but I have one thing on my mind–It’s spending this week with my children. This week is Spring Break, and I will have the rare opportunity to take my children on a vacation. I am positively giddy with excitement. One could argue that I should […]

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Why Experiential Marketing is an ideal match for Corporate Wellness

Even though medicine has made tremendous strides with regard to identifying risk factors for chronic illness, its ability to actually influence long-lasting, healthy behavioral change in patients has lagged behind. Armed with the knowledge that chronic diseases such as heart disease, stroke, cancer, diabetes, obesity, and arthritis are among the most common, costly, and preventable […]

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