In the balance

The challenge

Inspiring patients, providers and consumers to believe isn’t easy. Purchase decision in the health & wellness space are often accompanied by larger obstacles and life-altering realities – and in some cases, lives are truly in the balance.

Our approach

We expertly balance clinical insights with emotional engagement, tailored to the needs of the audience and designed to deliver memorable moments that foster change.

Our services

Insights & Analytics

Insights & Analytics icon

We collect and analyze actionable insights to inform decision making and maximize campaign impact

From audience insights to competitive intelligence, focus groups to creative testing, we blend methodologies to broaden client perspectives.

strategy & branding

strategy & branding icon

We deliver creativity and planning to brands, bringing our client's products to life

From visual identity to brand voice, campaign ideation to annual planning, we expand the reach and resources of client-side marketing and creative teams.

Sponsorship & Activation

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We transform trade show audiences, sports fans and other audiences into buyers and brand evangelists

From sponsorship evaluation to negotiation, activation to ROI validation, we manage major sponsorships with real engagement (not just impressions) in mind.

Digital, Social & Traditional Media

Digital, Social & Traditional Media icon

We amplify engagement through tailored media plans and cost-effective media delivery

From hyper-local campaigns to national awareness, our media team understands the needs of health-centric audiences (and the nuances of healthcare brands).

Content & Comms

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We tell multi-dimensional, multimedia stories through varied media for digital, traditional and event use

From long-format videos to tailored tweets, original articles to dynamic sales tools, we can focus on specific projects or manage ongoing comms programming.

Clinical Engagement

Clinical Engagement icon

We provide clinical services to demonstrate the potential of clients’ products and services

From health screenings to immunizations, telehealth consultations to professional presentations, we offer credible, compliant testing and treatment services.

Interactive & Technology

Interactive & Technology icon

We transform deeply clinical product and service attributes into dynamic, digestible experiences

From virtual reality to augmented reality, custom apps to interactive presentations, we use technology to promote discovery and reward participation.

Tours & Roadshows

Tours & Roadshows icon

We bring complex products directly to providers and prospects to accelerate sales conversions

From mobile showroom design to tour operations, we offer a meaningful alternative to trade shows and event plans impacted by COVID-19.

Meetings & Events

Meetings & Events icon

We create and stage memorable events for both business and consumer audiences

From planning through production, content to collateral, we help brands make the most of every interaction with their prospects, partners and related audiences.

Our marketing work

Olympus

Using a “roadshow” to directly engage healthcare stakeholders
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Olympus
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Red Bull

Assessing the digital health of e-sports fans
Red Bull
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Timberland

Turning an eco-friendly product into a sustainable brand
Timberland

About us

For over a decade, we’ve been working tirelessly to promote wellness and and inspire healthy changes on behalf of our clients.

We do national caliber work from our award-winning, company-owned campus, designed with sustainability and service delivery in mind.